Calling All Designers! Now is Your Chance to
Design a Fashion Collection with Her Universe
for Retailer Hot Topic
Designer Submission Process Opens Today for the 2016 Her Universe
Fashion Show at San Diego Comic-Con
NEW YORK, NY- March 30th, 2016
- The Her Universe Fashion Show, the ultimate runway for fangirl
fashion, returns to the world’s premiere comic book and popular arts
convention, San Diego Comic-Con, July 21st 6:00pm
at the Manchester Grand Hyatt Hotel. This year, in addition to
submitting designs online, designers in the Southern California area
will have the opportunity to submit their geek couture fashion concepts
in-person to a panel of judges from Her Universe and Hot Topic at
Hollywood and Highland in Los Angeles on April 23rd beginning at 10am.
Designers from all over the country are welcome to submit and will also
have the opportunity to submit video explanations of their designs if
they cannot attend the open call. Twenty-five designers will be selected
to compete in the Her Universe Fashion Show at SDCC for the chance to
win the opportunity to design a fashion collection with Her Universe
that will be sold at Hot Topic – the leading pop culture retailer. This
year is extra exciting because the entire process will be filmed for a
docu-series to air on the new Comic-Con channel, Comic-Con HQ.
This third annual must-see “geek couture” fashion show
once again offers fans and amateur designers, male or female, the
opportunity to submit their own women’s fashion designs based on
anything that is celebrated at Comic-Con, original or inspired by
popular media. The design competition submission process is OPEN NOW and
designers, 18 years and older, can submit designs to be considered for
the fashion show online here. All applicants must enter online even if they attend the in-person open call in Los Angeles. The deadline for submissions is 11:59pm PST on Sunday, April 24th, 2016 and the twenty-five finalists will be selected and notified by Wednesday, April 27th, 2016.
"My favorite part of The Her Universe Fashion Show has
been getting to know all of the designers behind the scenes," said Her
Universe Founder Ashley Eckstein. "With the new docu-series on Comic-Con
HQ, fans will get to know each designer and follow their process and
journey to the runway at SDCC. There are so many talented designers out
there that just need the opportunity and platform to showcase their
skills. I encourage fans to submit and no experience is necessary!"
"We always put the fans and community first at Her
Universe and the fashion show is an example of our mission," added
Michael Rego, Chief Executive Officer of The Araca Group, Eckstein's
partner in Her Universe.
The Her Universe Fashion Show will be hosted by Eckstein
with an all new group of aspiring designers, from a variety of
backgrounds and experiences, who will present their original "geek
couture" designs on the runway. There will be three winners chosen at
this year’s fashion show. The third winner will be chosen by the Comic
Con HQ viewers at home.
Eckstein will be an Executive Producer for the
docu-series along with Blondie Girl Productions owned by Ashley and
Jennifer Tisdale.
Her Universe was launched in 2010 by actress and entrepreneur Ashley Eckstein and The Araca Group, a leading theatrical production and brand management company. Ashley and Araca created Her Universe to address the expanding market of female sci-fi and fantasy fans. We entered our first agreement with Lucas Licensing to develop and produce a line of female-centered Star Wars apparel and accessories. The success of that line was followed up with a collection for BBC America for Doctor Who, and CBS Consumer Products for Star Trek and AMC for The Walking Dead, Nerdist Industries, Marvel and Hasbro for Transformers. You can learn more about Her Universe and purchase the current line of fangirl apparel and accessories by going to www.heruniverse.com and by following Eckstein & Her Universe on Facebook (facebook.com/HerUniverse) and Twitter (twitter.com/HerUniverse).
About Hot Topic
Hot Topic, headquartered in City of Industry, CA, was the first retailer to make alternative apparel and accessories available to individualistic teens at malls across the country. Today, Hot Topic offers music and pop culture junkies exclusive collectibles, band merchandise, licensed and fashion apparel and accessories. Founded in 1989, Hot Topic operates 663 stores in the U.S., Canada and Puerto Rico and an online store at hottopic.com. Find Hot Topic on Twitter (twitter.com/hottopic), Facebook (facebook.com/hottopic), YouTube (youtube.com/hottopic) and Instagram (instagram.com/hottopic).
About Blondie Girl Productions
Founded by Ashley Tisdale and run by Ashley and her sister Jennifer Tisdale, Blondie Girl Productions is a Los Angeles based production company that develops and produces television and digital programming with a focus on women. Blondie Girl is one of the producers behind FREEFORM’s breakout comedy hit “Young & Hungry” which is heading into its 4thseason and can also be seen on Netflix & HULU. Blondie Girl’s focus is to place an emphasis on female characters that defy expectations as well as creating stories that surprise and entertain its fans. You can find Blondie Girl Productions on Twitter (https://twitter.com/
About San Diego Comic-Con International
Comic-Con International: San Diego is a nonprofit educational corporation dedicated to creating awareness of, and appreciation for, comics and related popular art forms, primarily through the presentation of conventions and events that celebrate the historic and ongoing contribution of comics to art and culture. For more information on this year’s San Diego Comic Con go to http://www.comic-con.org/cci
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Her Universe Founder
and host Ashley Eckstein on the runway
from last year's Her Universe
Fashion Show. She is wearing
a Black Widow geek couture gown designed by
2014's fashion
show winner and designer, Andrew MacLaine. Eckstein
returns
as host of the 2016 fashion show which is being filmed for a
new
docu-series to air on the new Comic-Con channel, Comic-Con HQ.
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Original sketches from
last year's winning fashion show designers,
Kelly Cercone (Joker's New
Look) and Leetal Platt
(Usagi's Transformation). The design competition
submission
process for the 2016 Her Universe Fashion Show is now is open
for designers to submit their own women's fashion designs based
on
anything that is celebrated at Comic-Con, original or inspired
by
popular media.
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Designer Kelly Cercone
models her own geek couture design,
Joker's New Look: Batman, which won
last year's Judge's
Choice in the 2015 Her Universe Fashion Show.
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Chloe Dykstra models
last year's Her Universe Fashion
Show Audience Choice winning design,
Leetal Platt’s
Usagi's Transformation: Sailor Moon.
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Sneak peek of the new upcoming Star Wars: The Force Awakens
collection,
coming soon to Hot Topic, designed by last year's
fashion show winners -
Leetal Platt and Kelly Cercone. Captain
Phasma jacket (designed by
Leetal) and Captain Phasma leggings
(designed by Kelly). Image credit:
Hot Topic
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