BoxLunch and Entertainment Weekly Join Forces to Invite Fans to Celebrate Their Fandoms at the BoxLunch X EW Treat Truck at San Diego Comic-Con

BoxLunch and Entertainment Weekly Join Forces to Invite Fans to Celebrate Their Fandoms at the BoxLunch X EW Treat Truck at San Diego Comic-Con

 

San Diego, CA (July 17, 2023) - BoxLunch, the pop culture retailer with a cause, has teamed up with iconic entertainment outlet Entertainment Weekly to bring an activation to fans attending San Diego Comic-Con.

 

On Thursday, July 20th (12pm to 6pm) and Friday July 21st/Saturday, July 22nd (11am to 5pm), fans with and without Comic-Con badges can visit the BoxLunch x EW Treats Truck. This one-of-a-kind collaboration offers fans the opportunity to celebrate their fandoms while indulging in delicious summertime treats. Every fan that stops by and shares their fandom using #BoxLunchXEW receives a surprise merchandise item from BoxLunch’s selection of licensed fandom products. In addition, for every post on socials featuring #BoxLunchXEW, BoxLunch will donate a meal** to their charitable partner Feeding America®.

 

"At BoxLunch, we are passionate about connecting people through the power of fandom," said Ed Labay, Executive Vice President of Merchandising and Marketing for Hot Topic Inc. "We are thrilled to partner with Entertainment Weekly to bring this exciting activation to life. The Treat Truck perfectly encapsulates our shared commitment to providing unforgettable experiences for fans while supporting our philanthropic mission to help end hunger in the US with our partners at Feeding America."

 

Come show off your fandom at the BoxLunch x EW Treats Truck located at 4TH AND K in Downtown San Diego.

 

Keep your eyes on @BoxLunchGifts and @EW socials for updates and surprises throughout the convention.

TUMBLR PARTNERS WITH AMC, MTV, ENTERTAINMENT WEEKLY FOR SAN DIEGO COMIC CON PROGRAMMING

TUMBLR PARTNERS WITH AMC, MTV, ENTERTAINMENT WEEKLY FOR SAN DIEGO COMIC CON PROGRAMMING

Platform to Host Meetup for Viral Podcast “Welcome to Night Vale” on July 11 at 1pm at Basic Pizza

Tumblr is partnering with several media partners for a diverse program at this year’s San Diego Comic Con including the “Ship of the Year” award at this year’s MTV Fandom Awards, AMC’s “Fear the Walking Dead” party, and Entertainment Weekly’s Photo + Digital Studio. In addition, Tumblr will host a meetup for the one it’s community’s most prolific fandoms to experience the popular podcast “Welcome to Night Vale” IRL,  which will include a reading with authors Joseph Fink and Jeffrey Cranor and surprise guest appearances from the cast.  

ENTERTAINMENT WEEKLY SET TO EXPLODE AT COMIC-CON 2015

The EW Comic-Con Studio sponsored by LG G4 will include Media Partners Moviepilot, EW Radio on SiriusXM and Tumblr

NEW YORK, NY (July 1, 2015) - Entertainment Weekly will explode onto Comic-Con 2015 across all platforms; print, video, radio, and social media, making the EW Comic-Con Studio at the Hard Rock Hotel the ultimate talent destination. EW.com will deliver non-stop video content and commentary from the convention, offering fans intimate access to the pulse of the city, a close-up look at the memorable costumes that superfans wear, and a window into the after-hours action that makes Comic-Con such a unique event. Viewers can also get in on the festival action while EW’s award-winning writers and editors interview the TV and film industries' biggest names in the EW Comic-Con Studio sponsored by LG G4.