On this week’s episode of BLUEPRINT, Todd McFarlane opens up to host Noah Callahan-Beaver about his
career as a comic book artist that includes making Spider-Man cooler
and creating the Spawn character. He also shares his blueprint to
launching Image Comics and McFarlane Toys.
McFarlane
became a comic book superstar due to his work on Marvel’s Amazing
Spider-Man franchise. With his style and commitment to work, McFarlane
eventually worked his way to the top of Marvel’s artist roster. His
pencils and covers for Spider-Man ultimately took that title to #1 and
launched McFarlane’s career into comic book superstardom. McFarlane and a
group of other prominent comic artists went on to form Image Comics,
the parent corporation and publisher of each artist’s individual comic
book company. Through Image Comics, McFarlane was finally able to
publish Spawn, selling 1.7 million copies of the first issue. Spawn’s
popularity led to the formation of McFarlane Toys – responsible for the
creation of action figures, an animated series, a live action film, spawn.com – company website and fan community and more.
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