SDCC 2025 Final Recap

Hank Hill walking around outside the King of the Hill Offsite 

SDCC 2025 was just as epic as preview years. This year we focused on a lot of the offsite activation that were held all around the convention center and throughout the Gaslamp / downtown SD area. The exhibition hall is huge every year. Most companies that have exclusives have their own rules/handling of how their exclusives will be sold. All of that is usually announced through their socials or website. The big ones that attracts the biggest fan base with highly sought after exclusives were Mattel, Funko, Pop Mart, 100% Soft, UCC Distributing and more. 

One of the most epic things we saw inside the exhibit hall this year was at the LEGO booth! They built SDCC, convention center and booths!!! 

Below is our slideshow that we posted on our Instagram account.  

Hulu's King of the Hill Activation at SDCC 2025 Recap

Hulu’s King of the Hill offsite activation during SDCC was a really fun and unique experience. Once you get through the line you are given a King of the Hill card that tells you what activities there are inside Arlen, Texas as well as tickets for a trucker hat and bbq food. There were various photo ops as well as several games to win prizes such as a can koozie, pin sets etc.... Pick up your trucker hat at Mega Lo Mart, food at the Hill House Backyard BBQ and stop at the Water Tower to pick up your can of Alamo water. 

Check out all of our pictures from the activation below: