Hasbro Celebrates its 100th Anniversary at 2023 San Diego Comic-Con International

Hasbro Celebrates its 100th Anniversary at 2023 San Diego Comic-Con International

Revealing an Amazing Brand Lineup Through Dazzling New Products, Experiences, Programming and More Surrounding Fan-Favorite Brands: TRANSFORMERS, Dungeons & Dragons, Magic: The Gathering, NERF, G.I. JOE, Power Rangers and Premier Collaboration Brands: Star Wars™, Indiana Jones™ and Marvel

Visit Hasbro Booth #3213 for Talent Meet & Greets, Signings, Product Showcases, Photo Opportunities, Contests, and Giveaways, Among Other Fun-Filled Branded Activities

Select Hasbro Pulse Products and Convention Exclusives Will Be Available to Purchase at The VAULT: A Hasbro Pulse Store in Downtown San Diego, CA

 

PAWTUCKET, R.I. -- July 17, 2023 -- Celebrating its centennial anniversary this year, Hasbro, Inc., a toy and game company, is returning to San Diego Comic-Con International, showcasing an incredible lineup of branded activities based on fan favorites, including TRANSFORMERS, Dungeons & Dragons, Magic: The Gathering, NERF, G.I. JOE and Power Rangers, as well as products from premier collaboration brands, Star Wars™, Indiana Jones™ and Marvel from The Walt Disney Company.

"We are absolutely thrilled to celebrate our 100th anniversary with our fans at San Diego Comic-Con," said Kim Boyd, Head of Toy at Hasbro. “With ten decades of unforgettable history, Hasbro has been instrumental in enabling generations of families to create lasting memories through imaginative play and storytelling. Along with new product launches at San Diego Comic-Con, fans can expect to experience their favorite products and entertainment in innovative ways, featuring iconic brands like TRANSFORMERS, G.I. JOE, and NERF.”

 

Hasbro Announces Talent, Entertainment and Product Reveals at SDCC 2022

Hasbro Brings Talent, Entertainment and

Product Reveals to 2022 San Diego Comic-Con International

Visit Hasbro Booth #3213 for Meet & Greets and Signings with Peter Cullen, Power Rangers Dino Fury Cast Members, NERF’s First-Ever Mascot Murph and More, Featuring Giveaways, Trivia Sessions, Cosplay Events and Other Fun-Filled Activities

 

Showcasing the First-Ever Dungeons & Dragons Toy Line, Convention Exclusives and Other Exciting First Looks

 

Hasbro will return to San Diego Comic-Con International, bringing an extraordinary portfolio of brands, including Transformers, Dungeons & Dragons, Magic: The Gathering, NERF, G.I. JOE and Power Rangers, as well as products from premier collaboration brands, including Star Wars™ and Marvel from The Walt Disney Company. Hasbro’s 2022 lineup will be showcased throughout the convention to deliver an epic experience for fans of all ages with several product exclusives, panels, autograph signings and more activities show-goers don’t want to miss.

Hasbro is debuting the first-ever toy line from the famed fantasy franchise, Dungeons & Dragons, at the convention, so fans can have the chance to get up close and personal with the new products. The all-new Hasbro Selfie Series action figures are also making a debut at the event, giving fans the opportunity to preview Hasbro Selfie Series figures, with a select number of fans being among the first to create and purchase their figures, shipping Fall 2022. SDCC (San Diego Comic Convention) attendees should visit the Hasbro Pulse Info Desk in Booth #3213 to obtain a ticket for an assigned time slot.  Limited tickets available, distributed on a first-come, first-served basis. 

Additionally, Hasbro is partnering with Save the Children to offer a Buy One, Give One donation. For every item purchased on HasbroPulse.com from July 20 - August 31, the ultimate fan destination will donate a toy or game to Save the Children, benefitting Ukrainian refugees with up to 100,000 toys and games.

Hasbro is also offering two San Diego Comic-Con 2022 exclusive products: the Star Wars The Black Series Boba Fett™ (In Disguise) action figure and G.I. JOE Classified Series Dr. Mindbender. Starting Wednesday, July 20 at 5:30 PM PT, attendees can visit the Hasbro Booth #3213 to receive a one-time use code, which can then be scanned for preorder on HasbroPulse.com.

The following boasts Hasbro’s jam-packed programming at its booth and brand panels. San Diego Comic-Con attendees are encouraged to check the schedule posted in Hasbro’s information booth each day for updates and follow @Hasbro on Twitter, as well as @Hasbro & @HasbroPulse on Instagram for the latest happenings.

BLIZZARD ENTERTAINMENT UNVEILS NERF RIVAL OVERWATCH REAPER WIGHT EDITION BLASTER AT SDCC

Blizzard Entertainment arrived at Comic-Con International: San Diego with a surprise reveal for fans of Overwatch^®: a sneak preview of the NERF RIVAL OVERWATCH REAPER WIGHT EDITION blaster. Designed in the style of Reaper’s signature accessory in Overwatch, the blaster is not only true to the game, but also a fully functional NERF toy.
 
The Wight Reaper Blaster is the first in the series developed in a collaboration between Blizzard Entertainment and the NERF Rival brand to bring the iconic Overwatch accessories to life. Fans of the team-based action game will enjoy custom NERF RIVAL rounds with the Overwatch logo that are specifically colored for each blaster. The blaster will hold eight NERF RIVAL rounds, which it can propel at up to 90 feet per second. It will be equipped with a spring-action mechanism, a ready indicator, and a safety lock.
 
The NERF RIVAL OVERWATCH REAPER WIGHT EDITION blaster will launch in 2019.