Showing posts with label Hasbro. Show all posts
Showing posts with label Hasbro. Show all posts

Tuesday, July 21, 2026

HASBRO PRESENTS A BLOCKBUSTER LINEUP OF ICONIC BRANDS, NEW IPS, AND FAN EXPERIENCES AT SDCC 2026

 


Hasbro, a leading games, IP and toy company today announced an action-packed lineup of products, panels and fan-first experiences for San Diego Comic-Con. At Booth #3213, fans can explore an unmatched portfolio of iconic Hasbro brands including Transformers, Dungeons & DragonsMagic: The GatheringMy Little Pony, G.I. Joe, and Power Rangers—alongside premier collaboration brands like Star Wars™ and Marvel from Disney Consumer Products, KPop Demon Hunters from Netflix, The Legend of Zelda from Nintendo, Ghostbusters from Sony, Beyblade X from ADK Emotions NY Inc. and T-Licensing Inc., and many more. 

“San Diego Comic-Con remains one of the most exciting moments of the year for fans and for Hasbro,” said Billy Lagor, President of Toys & Board Games at Hasbro. “It’s where fandom comes to life, and for us, it’s a chance to celebrate the stories, characters, and worlds fans love most. From must-have product exclusives at our Hasbro Pulse Store to highly anticipated brand panels and exciting new collaborations with globally loved entertainment properties, we’re continuing to expand what’s possible in the fan space.  Throughout the weekend, we’re creating moments that spark connection, fuel nostalgia, and bring fans of all generations together through the joy of play.” 

Monday, July 20, 2026

MESHUGGAH Announces Exclusive Signing and Limited-Edition Transformers Collaboration at SDCC 2026

MESHUGGAH members Tomas Haake and Mårten Hagström will make a special appearance at San Diego Comic-Con, signing for fans at the Reigning Phoenix Music/Stern Pinball booth, #4029, on Friday, July 24, at 3:30 p.m.

The appearance will coincide with the unveiling of a limited-edition MESHUGGAH x Hasbro’s Transformers T-shirt, created to celebrate four decades of The Transformers: The Movie and three decades of MESHUGGAH’s seminal album Destroy Erase Improve.

The collaboration draws inspiration from the transformation of Megatron in the 1986 animated film. After being destroyed in battle by Optimus Prime, Megatron is betrayed by Starscream and cast into space, before being rebuilt by Unicron as Galvatron, a narrative progression that mirrors the title Destroy Erase Improve.

“Big machinery. Massive destruction. Reconfiguration. A pretty accurate analogy to our sound, is it not?” says Mårten Hagström.

Friday, July 17, 2026

Hasbro and Nintendo Announce "Legend of Zelda" Toy Collaboration

 


Hasbro, a leading games, IP and toy company, today announced a new licensing partnership with Nintendo to create products based on the popular Legend of Zelda franchise. This multi-year collaboration is set to begin in 2027, starting with the first reveals of three 6" scale figures at San Diego Comic Con (July 23-26, 2026). 

“For decades, The Legend of Zelda franchise has captivated fans through its deep lore, unforgettable characters and enduring sense of discovery,” said Billy Lagor, President Toys and Board Games at Hasbro. “By combining Nintendo’s iconic storytelling with Hasbro’s leadership in action and role-play, we’re delivering toys that invite fans to play, explore and forge their own epic adventures.” 

Ever since its first title, released in the US in 1987, the Legend of Zelda series has mixed exploration and discovery with action and adventure. Link and Zelda’s eternal battle against Ganondorf forms the centerpiece of these epic tales from the world of Hyrule. 

We'll definitely be checking out the first reveals during SDCC! Stay tuned to our IG.  

Wednesday, July 15, 2026

MY LITTLE PONY KAYOU FRIENDSHIP IN THE CARDS at SDCC

 


Hasbro is unveiling an exciting new collector release, the MY LITTLE PONY KAYOU FRIENDSHIP IN THE CARDS, a premium figure-and-card set created in collaboration with Kayou.

  • This premium set spotlights four iconic characters from My Little Pony: Friendship is Magic – Twilight Sparkle, Rainbow Dash, Fluttershy and Pinkie Pie – reimagined with collector-forward details including pearlescent finishes, sparkling eye deco and gold accents across their manes, hooves and Cutie Marks. Each figure is paired with an ultra-rare Kayou trading card featuring exclusive sketchbook-style artwork by fan-favorite artist Amy Mebberson, created to feel like a true collectible art piece. The set arrives in premium packaging with a protective display case that attaches directly to the figure, delivering a standout unboxing experience from the very first reveal.
  • A limited quantity will be available first on-site at the Hasbro booth (#3213) at San Diego Comic Con. On Monday July 27 @1pm EST, the item will be available for pre-order at Amazon.com. Limited quantities. While supplies last.   

Thursday, July 9, 2026

Marvel Reveals Panels, Booths, and More for San Diego Comic-Con 2026

 


Marvel is returning to San Diego Comic-Con for 2026, unveiling an all-star lineup of panels, meet-ups, and more! From Thursday, July 23, through Sunday, July 26, Marvel is taking over SDCC, giving fans a behind-the-scenes look at all the exciting news coming to comics, movies, TV, and games.  

This year, Marvel is back with two brand new booths on the con floor (#2329 and #2519), where fans can immerse themselves in the best of the Marvel Universe.

Some of the biggest names in Marvel Comics will be on hand in San Diego, headlining fan-favorite panels like Marvel Comics: Next Big Thing and Marvel Fanfare, while also teasing blockbuster events like Avengers: Armageddon and the terrifying Midnight Universe. X-Fans can also take a deep dive into X-Men ’97 Season 2 with Friday’s Marvel Comics to Screen: X-Men ’97 panel.

And of course, fans won’t want to miss Marvel Studios’ Hall H presentation on Saturday, where surprise guests will share an exclusive look at what’s next for the MCU. 

Gamers can also check out thrilling panels throughout the weekend, showcasing new looks at Marvel’s Wolverine, MARVEL Tōkon: Fighting Souls, and Marvel Rivals.

Check out Marvel’s full panel schedule at SDCC 2026 below, as well as details on cosplay meet-ups and exclusive Marvel partnerships and activations all around the con! 

Tuesday, July 22, 2025

COLD SLITHER To Appear At San Diego Comic Con For Exclusive Signing Event


 Reigning Phoenix Music, in collaboration with Hasbro, a leading games, IP and toy company, is thrilled to announce that the members of COLD SLITHER will be making a special appearance at San Diego Comic-Con 2025 for a limited in-person signing session.

Fans can meet the band at the Stern Pinball/Reigning Phoenix Music Booth (#4029) on Friday, July 25th from 12:00 PM to 1:30 PM. This marks the first official signing for the reimagined heavy metal band, based on the infamous fictional rockers from the classic 1985 animated series G.I. JOE: A Real American Hero.

The signing celebrates a wave of exciting developments for Cold Slither, including the release of their new single “Thunder Machine”, now streaming on all major platforms. The ferocious new track, inspired by the Dreadnoks' menacing battle rig, is a sonic onslaught of cinematic riffs and raw energy, solidifying COLD SLITHER’s place in the modern metal scene. 

Wednesday, July 17, 2024

Hasbro Returns to 2024 San Diego Comic-Con with Product Showcases and Brand Experiences


Hasbro, a leading toy and game company, announces an incredible lineup for this year’s San Diego Comic-Con International. Fan-favorite brands to appear include TRANSFORMERS, Dungeons & Dragons, Magic: The Gathering, G.I. JOE and Beyblade, as well as products based on premier collaboration brands, Star Wars™ and Marvel from The Walt Disney Company.

This year, the Hasbro booth design has been updated to better engage fans and create a more immersive space. The Hasbro Pulse Toy Store is back, and this year's design includes an impressive second story for live interviews. Designer Tom Whalen (@strongstuff) has tied the booth together by giving the Hasbro booth a fresh new appearance, with each brand rendered in his iconic style, representing our belief that at the heart of every brand is the HASBRO PULSE.

“We are thrilled to return to 2024 San Diego Comic-Con with an evolved booth design and even more exhilarating experiences for our fans,” said Tim Kilpin, President of Toys, Board Games, Licensing & Entertainment at Hasbro. “This year, we are particularly excited to celebrate our upcoming film, TRANSFORMERS ONE, and bring an immersive and interactive showcase that will truly spotlight the creativity and innovation behind our iconic brands. We can’t wait to reveal fan-favorite products from BEYBLADE, TRANSFORMERS, G.I JOE and more to create countless unforgettable memories alongside our dedicated fanbase.”

Thursday, July 11, 2024

Hasbro SDCC 2024 Exclusives

San Diego Comic-Con 2024 marks Hasbro’s return to offering convention exclusives on-site where attendees can physically purchase and pick-up the products at the show. Limited quantities will be available to order on HasbroPulse.com after the convention. While supplies last.

 


TRANSFORMERS LEGACY UNITED VOYAGER CLASS FRACTURED FRIENDSHIP 2-PACK

(HASBRO | Ages 8 and Up | Approx. Retail Price: $74.99 | Available: Summer 2024)     

Experience the epic origins of legendary TRANSFORMERS robots with this TRANSFORMERS Legacy United Fractured Friendship 2-Pack that includes 2 action figures! Inspired by the iconic characters before the War for Cybertron, these 7-inch action figures convert from robot to alt mode for 2-in-1 play. The Orion Pax figure converts between robot and Cybertronian truck in 26 steps. The Gladiator Megatron figure converts between robot mode and Cybertronian tank mode in 16 steps. Features articulated heads, arms, and legs for awesome action poses and comes with a sword, hammer, blaster, drill, and pickaxe accessories. Comic-inspired interactive toys like this Fractured Friendship 2-Pack toy make cool gifts for TRANSFORMERS fans.

TRANSFORMERS Legacy opens the portal to a whole new universe of -- More Than Meets the Eye -- bringing together every TRANSFORMERS generation like you’ve never seen before. Collect and combine different characters to create your ideal Legacy lineup (each sold separately, subject to availability). Available exclusively at 2024 San Diego Comic-Con. Attendees can request a time slot to purchase Hasbro products at the Hasbro Booth (#3213) at the Hasbro Pulse Toy Store through the San Diego Comic-Con Exclusives Portal.

Tuesday, January 2, 2024

Hasbro Toys to Ring in the New Year – PLAY-DOH, PEPPA PIG, and MY LITTLE PONY

HASBRO is starting the New Year off right with a variety of brand-new toys from your favorite brands, including PLAY-DOH, PEPPA PIG, and MY LITTLE PONY, all available January 1st at select retailers! These exciting new toys are perfect for your little ones to whip up engaging creativity, stepping into new worlds of playful imagination.

PLAY-DOH has inspired generations of imagination through tactile and sensory play, and it’s just getting started! Whether you are blending up a delicious treat with the SWIRLIN’ SMOOTHIES BLENDER PLAYSET, styling the silliest look with the HAIR STYLIN’ SALON PLAYSET, or even exploring the globe with the AIRPLANE EXPLORER STARTER PLAYSET, there are no rules or expectations... Anything is possible!

PLAY-DOH SWIRLIN’ SMOOTHIES BLENDER PLAYSET

(HASBRO/Ages 3 years & up/Retail Price: $9.99 /Available: 1/1/24) 

Whirl into imaginative play with the PLAY-DOH Swirlin' Smoothies Blender Playset! This kit lets children create PLAY-DOH fruits and vegetables, pop them into the blender, and press through to swirl them into super colorful pretend smoothie creations to "pour" into cups! Perfect for kids who love to play in the kitchen, the playset includes a blender with a plunger, extruder, scoop, ice cube tray, 2 cups, and 5 cans of PLAY-DOH Compound to create a variety of ingredients and toppings. Pink Play-Doh whipped cream? Why not? Pretend yellow strawberries? Of course! Make-believe blue broccoli? Go for it! PLAY-DOH sets like the Swirlin' Smoothies Blender Playset make great creative toys for 3 year old girls and boys and up.

Purchase HERE

Monday, July 17, 2023

Hasbro Celebrates its 100th Anniversary at 2023 San Diego Comic-Con International


Hasbro Celebrates its 100th Anniversary at 2023 San Diego Comic-Con International

Revealing an Amazing Brand Lineup Through Dazzling New Products, Experiences, Programming and More Surrounding Fan-Favorite Brands: TRANSFORMERS, Dungeons & Dragons, Magic: The Gathering, NERF, G.I. JOE, Power Rangers and Premier Collaboration Brands: Star Wars™, Indiana Jones and Marvel

Visit Hasbro Booth #3213 for Talent Meet & Greets, Signings, Product Showcases, Photo Opportunities, Contests, and Giveaways, Among Other Fun-Filled Branded Activities

Select Hasbro Pulse Products and Convention Exclusives Will Be Available to Purchase at The VAULT: A Hasbro Pulse Store in Downtown San Diego, CA

 

PAWTUCKET, R.I. -- July 17, 2023 -- Celebrating its centennial anniversary this year, Hasbro, Inc., a toy and game company, is returning to San Diego Comic-Con International, showcasing an incredible lineup of branded activities based on fan favorites, including TRANSFORMERS, Dungeons & Dragons, Magic: The Gathering, NERF, G.I. JOE and Power Rangers, as well as products from premier collaboration brands, Star Wars™, Indiana Jones and Marvel from The Walt Disney Company.

"We are absolutely thrilled to celebrate our 100th anniversary with our fans at San Diego Comic-Con," said Kim Boyd, Head of Toy at Hasbro. “With ten decades of unforgettable history, Hasbro has been instrumental in enabling generations of families to create lasting memories through imaginative play and storytelling. Along with new product launches at San Diego Comic-Con, fans can expect to experience their favorite products and entertainment in innovative ways, featuring iconic brands like TRANSFORMERS, G.I. JOE, and NERF.”

 

Sunday, June 25, 2023

Furby Is Back! Hasbro Announces The Toy’s Iconic Return With A Fresh New Look

Furby Features Over 600 Responses, Including Phrases, Songs, Lights and More…

So as Furby Would Say in Furbish – "Dah-No-Lah" [Party Time]!
 

PAWTUCKET, RI – June 2023 – The wait is over… the furb-nomenon that took over the world has returned. Today, Hasbro, Inc. (NASDAQ: HAS), a global leader in play, announced that the next era of the cute, cool, and weird Furby interactive toy hits shelves just in time for summer. A new generation of kids can discover their own curious little creature and kindred spirit, that’s sure to be their next BFF. With a history of disrupting pop culture and the toy aisle, Furby reminds kids that they can be their hilarious, wacky, perfectly imperfect selves, because that is what makes them – and the world – a little more special. Furby is available now in two new colors, Purple and Coral, on Amazon and will be at all major retailers starting July 15.

"Following its craze-inducing launch in 1998, Furby has taken the world by storm, impacting every corner of the culture zeitgeist, from music to television and film," said Kristin McKay, vp & general manager, Hasbro fashion & preschool. "For the brand’s 25th anniversary, we wanted to ignite the same excitement for this new generation by harnessing Furby's power of nostalgia while giving Gen Alpha everything they crave.”

This incredibly interactive toy friend features 5 voice activated modes and over 600 responses to discover, including lights, sounds, and 10 unique songs.  Want to speak a secret language that only you and your bestie can understand? Feel like breaking out into a random dance? Need a moment to just pause everything, chill out and recharge? Furby does all of that and so much more. Tell Furby what you want to do with 5 commands – “Dance Party,” “Copy Cat,” “Tell My Fortune,” “Let's Chill,” or “Lightshow” – for an un-fur-gettable time that matches any mood or vibe.

 

“Over the past few years, we’ve done a lot of research to understand what kids would want to see in a new Furby,” said Kristin McKay. “Through this research, kids told us that it was important for Furby to be their ultimate best friend – a furry companion to do all the things a BFF would do, like dance to music, share fortunes, meditate, mimic each other in silly voices, and even put on a light show, and that’s exactly what we created.”

 

Furby also responds to hugs, pats, belly tickles, shaking, and feeding of its pretend Pizza Charm, yum! Kids can care for Furby by feeding them, combing their furhawk, and dressing them up with the included clip-on beads and fashion accessories. Don’t forget to comb and style that iconic fur for even more best friend moments. The more playtime with Furby, the more fun they can unlock.

 

During a time of major digital disruption in the late 90s, Furby instantly became one of the toy world's biggest and most iconic launches, with over 40 million units globally in the first three years. With realistic ear wiggles, iconic expressive eyes, and even its own language called Furbish, Furby was more than just a toy... it was a personality meant to make you believe it was alive. It sparked a collector craze which drove auction prices above retail prices and was even banned from the National Security Agency (NSA) premises in Maryland. Furby was cool, cute, and loveably weird – a combination that kids and the world needed. Over the years, Furby has remained a unique symbol of self-expression for fans across the globe due to the immense and growing fandom that has taken Furby from just a toy to an imaginative brand and lifestyle. Early reads from consumers and retailers on this newest iteration of Furby are very positive and show us that fans are just as excited as we are!

Tuesday, March 14, 2023

Hasbro Reveals New Transformers Rise of the Beasts Action Figure Multipacks

The Transformers team at Hasbro revealed three all-new Transformers multipacks featuring figures inspired by the upcoming Transformers: Rise of the Beasts film including the Transformers: Rise of the Beasts Beast Alliance Beast Weaponizers Predacon Scroponok and Sandspear 2-pack, Transformers: Rise of the Beasts Jungle Mission 3-pack: Cheetor, Nightbird, and Wheeljack, and Transformers: Rise of the Beasts Jungle Mission 3-pack: Bumblebee, Airazor, and Autobot Mirage. 

 

TRANSFORMERS: RISE OF THE BEASTS BEAST ALLIANCE BEAST WEAPONIZERS PREDACON SCORPONOK AND SANDSPEAR 2-PACK (Picture Above) 

(Ages 6 and Up | Approx. Retail Price: $14.99 | Available: 8/1/23) 

The battle on Earth is no longer between the heroic Autobots and the evil Decepticons as the new “Transformers: Rise of the Beasts” film introduces the Maximals, the Predacons, and the Terrorcons, in an epic 90s globetrotting adventure. Scorponok, the fierce Predacon warrior, teams up with his beast partner, Sandspear, as they charge into battle! The Predacon Scorponok figure converts from robot to scorpion mode in 7 steps, while the Sandspear figure converts from scorpion to spear mode in 4 steps. Combine the Beast Alliance Beast Weaponizer 2-Pack toys to gear up for battle! The Buzzworthy Bumblebee collection features some of the most buzzworthy Transformers action figures for boys, girls, and fans of all ages, only at Target.

Friday, July 15, 2022

Hasbro Announces Talent, Entertainment and Product Reveals at SDCC 2022


Hasbro Brings Talent, Entertainment and

Product Reveals to 2022 San Diego Comic-Con International

Visit Hasbro Booth #3213 for Meet & Greets and Signings with Peter Cullen, Power Rangers Dino Fury Cast Members, NERF’s First-Ever Mascot Murph and More, Featuring Giveaways, Trivia Sessions, Cosplay Events and Other Fun-Filled Activities

 

Showcasing the First-Ever Dungeons & Dragons Toy Line, Convention Exclusives and Other Exciting First Looks
 

Hasbro will return to San Diego Comic-Con International, bringing an extraordinary portfolio of brands, including Transformers, Dungeons & Dragons, Magic: The Gathering, NERF, G.I. JOE and Power Rangers, as well as products from premier collaboration brands, including Star Wars and Marvel from The Walt Disney Company. Hasbro’s 2022 lineup will be showcased throughout the convention to deliver an epic experience for fans of all ages with several product exclusives, panels, autograph signings and more activities show-goers don’t want to miss.

Hasbro is debuting the first-ever toy line from the famed fantasy franchise, Dungeons & Dragons, at the convention, so fans can have the chance to get up close and personal with the new products. The all-new Hasbro Selfie Series action figures are also making a debut at the event, giving fans the opportunity to preview Hasbro Selfie Series figures, with a select number of fans being among the first to create and purchase their figures, shipping Fall 2022. SDCC (San Diego Comic Convention) attendees should visit the Hasbro Pulse Info Desk in Booth #3213 to obtain a ticket for an assigned time slot.  Limited tickets available, distributed on a first-come, first-served basis. 

Additionally, Hasbro is partnering with Save the Children to offer a Buy One, Give One donation. For every item purchased on HasbroPulse.com from July 20 - August 31, the ultimate fan destination will donate a toy or game to Save the Children, benefitting Ukrainian refugees with up to 100,000 toys and games.

Hasbro is also offering two San Diego Comic-Con 2022 exclusive products: the Star Wars The Black Series Boba Fett™ (In Disguise) action figure and G.I. JOE Classified Series Dr. Mindbender. Starting Wednesday, July 20 at 5:30 PM PT, attendees can visit the Hasbro Booth #3213 to receive a one-time use code, which can then be scanned for preorder on HasbroPulse.com.

The following boasts Hasbro’s jam-packed programming at its booth and brand panels. San Diego Comic-Con attendees are encouraged to check the schedule posted in Hasbro’s information booth each day for updates and follow @Hasbro on Twitter, as well as @Hasbro & @HasbroPulse on Instagram for the latest happenings.

Wednesday, June 29, 2022

G.I. JOE Team Announces New Classified Series H.I.S.S. Tank

The G.I. Joe team has officially revealed the very first Classified Series HasLab featuring the G.I. Joe Classified Series Cobra H.I.S.S. Tank. During today’s YO JOE! JUNE Fanstream on the Hasbro Pulse YouTube channel, the team showed off the new addition to the Classified Series with a fun animated video featuring the Cobra Commander. 

Fans can fund the new project for $299.00 USD with 8,000 backers needed to fund the project. The HasLab page featuring Destro’s Journal, which includes all the details around the new H.I.S.S. tank can be found here.

Saturday, June 25, 2022

Transformers Team Reveals New Top Gun Mashup and Velocitron Speedia 500 and R.E.D. Toys

The Transformers team revealed an Energon tank full of new products during today’s Hasbro Pulse Fanstream, including new products from the Transformers Legacy Velocitron Speedia 500 Collection, Transformers R.E.D. [Robot Enhanced Design] series, and a new collaboration with Top Gun featuring the iconic Grumman F-14 Tomcat jet from the movie. 

Transformers Legacy Velocitron Speedia 500 Collection Deluxe Blurr

(Ages 8 and Up / Approx. Retail Price: $24.99/ Available: August 1, 2022)

Universes collide! Transformers: Legacy brings together fan-favorite characters from across the Transformers multiverse, including the new Transformers Legacy Velocitron Speedia 500 Collection Deluxe Blurr robot toy. This Transformers 5.5-inch Blurr robot toy is inspired by the character’s appearance in the comics, but updated with a Generations-style design. The toy features two modes, converting from robot to racecar in 15 steps. Racing to become the next Velocitron leader, Blurr comes with blaster and Energon canteen accessories, both of which can be attached in either mode. Transformers Legacy Velocitron Speedia 500 Collection Deluxe Blurr will be available for pre-order in July exclusively at Walmart. 

Wednesday, June 22, 2022

G.I. JOE team Reveals Two New Products During Instagram Livestream

 


YO JOE! JUNE continued today with a Hasbro Pulse Instagram livestream with the G.I. JOE team, which featured the reveal of all-new products that are now available for pre-order, including:

 

  • G.I. Joe Retro Collection Cobra Stinger with Cobra Officer
  • G.I. Joe Classified Series Tiger Force Duke & RAM Action Figure and Vehicle

The all-new Classified Series TIger Force Duke & RAM action figure and vehicle come ready for action with multiple points of articulation and eight character-inspired accessories, including weapons, backpack, binoculars and a footlocker for his gear.

With the new G.I. Joe Retro Collection Cobra Stinger with Cobra Officer from the Retro Collection, fans can imagine exciting action and adventure from the pulse-pounding world of G.I. Joe! Featuring figures and vehicles inspired by the over-50-year legacy of G.I. Joe, the Retro Collection offers classic deco, design, and multiple points of articulation, as well as packaging accentuated by retro Hasbro branding. 

Tuesday, May 24, 2022

Hasbro Unveils the Logo & Character Image of “Kiya & the Kimoja Heroes” at Licensing Expo

A new kind of hero is in town, introducing Kiya & the Kimoja Heroes!

Coming from the Las Vegas Licensing Expo, Hasbro and its entertainment studio, eOne, are excited to present the new preschool series’ lead character and logo. Kiya & the Kimoja Heroes follows the high-action adventures of dance and martial arts-loving Kiya, and her best friends Jay and Motsie. Together, with their crystal-charged powers, they are superheroes in the Southern-African inspired Kimoja City, shining bright to make things right until harmony and unity is restored in their community. The show is set to launch globally on Disney+, amongst other platforms, in 2023.

Hasbro’s initial licensed consumer products program for Kiya focuses on toys, apparel, dress up, role play and publishing.

Thursday, May 19, 2022

Hasbro Reveals New Mighty Morphin Power Rangers Blue Ranger Power Lance and Helmet

Hasbro has revealed today that the new POWER RANGERS LIGHTNING COLLECTION MIGHTY MORPHIN BLUE RANGER POWER LANCE and POWER RANGERS LIGHTNING COLLECTION MIGHTY MORPHIN BLUE RANGER HELMET are now available for pre-order. 

The BLUE RANGER POWER LANCE is a premium roleplay collectible with lights, sounds, and an extendable hilt. The expandable lance serves as the perfect cosplay accessory – extending over 55 inches! It includes a display stand as well so fans can show the world their amazing collectible roleplay item. Pre-order this HERE for $131.99



The BLUE RANGER HELMET boasts a comics-inspired detailed design, paint and finish. The premium helmet features adjustable straps so it will fit most, making it great to wear for POWER RANGERS cosplay, role play or costume. It includes a display stand as well so fans can show the world their amazing collectible roleplay item for a morphinominal collection display. Pre-order this HERE for $89.99.

Monday, May 16, 2022

TRANSFORMERS Top Gun Maverick Robot


Hasbro and TRANSFORMERS have announced a reissue of the Top Gun Mash-Up, Maverick Robot! With updated packaging and accessories, the Maverick Robot is available for pre-order July 21 exclusively at Walmart. 

Wednesday, July 14, 2021

Hasbro Transformers Announces Pulse Con Exclusive and Teases NEW HasLab


Transformers: Generations War for Cybertron Deluxe Covert Agent Ravage and Micromaster Decepticons Forever Ravage - (Ages 8 and Up / Approx. Retail Price: $44.99 / Available: November 1, 2021)

Decepticons forever! In celebration of 25 years of the iconic Beast Wars: Transformers animated series, fans can add this 2-pack to their collection, featuring the classic Predacon/Decepticon jaguar, Ravage! Ravage may have been reformatted into a Predacon, but after watching a secret message from his long-dead Decepticon leader, he realizes where his allegiances lie. This pack is inspired by the scene where Ravage joins the Predacons, converts into his former mini cassette mode and leaps into the Transwarp Cruiser’s tape recorder. This pack includes a 5.5-inch Deluxe COVERT AGENT RAVAGE figure that converts from robot to jaguar mode in 20 steps and a 1.5-inch Micromaster DECEPTICONS FOREVER RAVAGE figure that converts from jaguar to mini cassette mode in 4 steps. Pose out with 2 pistol weapon accessories and 2 blast effects and decorate DECEPTICONS FOREVER RAVAGE in cassette mode with the included G1-inspired stickers. Remake the classic Beast Wars: Transformers scene with package art inspired by the command deck of the Transwarp Cruiser that Ravage captains. Available exclusively on Hasbro Pulse in the US, Canada & UK in Fall 2021.