FX NETWORKS STAGING MASSIVE “FX FEARLESS ARENA” FAN EXPERIENCE AT 2015 SAN DIEGO COMIC-CON
Never Before Done on This Scale, the Arena Will Cover the Entire Hilton Bayfront Park Next to the San Diego Convention Center
Check Into The American Horror Story “Hotel,” Rise to the Challenge of
The Bastard Executioner’s Medieval Forest, Dare to Enter
The Strain’s Live-Action Virtual Reality World, Bundle Up for a Blizzard In A Giant
Fargo Snow Globe, Get Collectible Trading Cards with a Code for a 12-Day Trial Access to FXNOW
“FX Fearless Arena” Open to Fans Throughout Comic-Con, From
Thursday July 9th to Sunday July 12th
LOS ANGELES, July 1, 2015
– FX Networks’ considerable presence at this year’s San Diego Comic-Con
will take on historic proportions with the first-ever,
large-scale “FX Fearless Arena” fan experience consuming the Hilton
Bayfront Park next to the Convention Center. Building on the popularity
of last year’s
The Simpsons-based “Homer Dome,” FX Networks will build a theme park featuring massive activations for
The Strain, American Horror Story: Hotel, Fargo and The Bastard Executioner,
as well as numerous other on-site features including contests,
collectibles and more. The “FX Fearless Arena” will be ideally situated
between the Convention
Center and the Hilton Bayfront Hotel, the two leading locations for
SDCC panels and presentations.
Fans will be able to register for the activations early by going to
www.fxsdcc.com beginning July 7th.
The first 2,500 pre-registered fans
who visit the Arena will receive a free, exclusive FX Fearless giant
tote bag in the Welcome Area. Must be 18 or older to participate in
activations for
The Strain, The Bastard Executioner and American Horror Story: Hotel.
The Strain
Prove your fearlessness by entering a live-action virtual reality experience inspired by
The Strain, the vampire thriller from Carlton Cuse and Guillermo
del Toro, based off the best-selling book trilogy by del Toro and Chuck
Hogan. Using the Samsung Gear VR – powered by the Galaxy Note 4, fans
will be taken on a two-and-a-half-minute adventure
created exclusively for Comic-Con and featuring series regular Kevin
Durand (“Vasiliy Fet”). It’s the perfect preview for the second season
of
The Strain, which premieres on FX on Sunday, July 12th at 10 PM ET/PT.
American Horror Story: Hotel
Ryan Murphy’s hit anthology horror series
American Horror Story is back this fall with its fifth installment, Hotel,
and FX is building a two-story model hotel to give viewers a taste of
the era. Then fans will be able to venture inside one of eight “gifting
suites” in order to capture
the most flying bills and earn prizes.
The Bastard Executioner
“Escape the Forest” is the ideal duel inspired by Kurt Sutter’s upcoming medieval drama
The Bastard Executioner. Visitors don the mantle of “warriors”
and square off against each other to prove their prowess with a high
striker, a cross-bow, and a final puzzle challenge that will help them
escape the “forest” and win a
TBX-themed hooded t-shirt. The Bastard Executioner will debut on FX this fall.
Fargo
Aw
jeez, a blizzard in San Diego? Step inside a giant 20-foot inflatable
snow globe featuring snow flurries and a façade of a Waffle Hut – a key
location in the second installment of the award-winning limited series Fargo which returns to FX this fall.
Numerous other on-site installations and opportunities for prizes, collectibles and more are available:
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Archer-themed water fountain shaped like Pam Poovey’s Dolphin Puppet.
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It’s Always Sunny In Philadelphia sunscreen station.
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Concert button giveaways for
Sex&Drugs&Rock&Roll.
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The Kwik-E-Mart Truck will be on-site on Saturday, July 11th offering free Squishees in honor of
The Simpsons, whose entire 26-season run is available exclusively on FXX and FXNOW.
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Sweepstakes featuring a grand prize trip to a luxury hotel in Los Angeles or New York City.
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A mega LED wall showing clips of FX Networks shows, as well as a live social-media scroll featuring #FXSDCC.
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Premiums including
The Bastard Executioner t-shirts, American Horror Story key chains, and waffle-scented
Fargo air fresheners.
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Complete limited edition collectible trading card sets – and complimentary carry cases – with cards from
American Horror Story, Fargo and The Strain. Cards include code for a 12-day trial access to FXNOW.
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A massive – 238 feet wide x 226 feet tall – wrap on the Hilton Bayfront Hotel promoting the new season of
The Strain.
ABOUT FX NETWORKS
FX Networks, a business unit of 21st
Century Fox, is comprised of the networks FX, FXX and FXM and the video
on-demand app FXNOW. FX,
the flagship general entertainment basic cable channel, launched in
June of 1994 and is carried in 95 million homes. The diverse schedule
features a growing roster of critically-acclaimed and award-winning hit
dramas series, including
The Americans, Tyrant, The Strain and the upcoming The Bastard Executioner
and Taboo; the critically-acclaimed miniseries American Horror Story,
Fargo and the upcoming miniseries American Crime Story; acclaimed hit comedy series including the award-winning
Louie, Archer, Married, The Comedians and the upcoming Sex&Drugs&Rock&Roll and
Baskets. FX’s roster of acquired hit series includes Two and a Half Men,
In Living Color and Mike & Molly. FXM (formerly Fox
Movie Channel) was launched in October of 1994 and is now carried in 53
million homes. Its schedule features classic films during the day (FXM
Retro), and contemporary box office hits and acclaimed,
award-winning films in the evening, as well as short-form award-winning
original programming. FXX, the newest network, launched in September
2013 and is carried in more than 77 million homes. Geared towards a
young adult audience, the schedule features original
series, movies, and acquired series. The channel is anchored by the
acclaimed hit comedies
It’s Always Sunny in Philadelphia, The League, You’re the Worst,
Man Seeking Woman and the upcoming The Untitled Tracy Morgan Project (TBD). FXX is also the exclusive cable home to
The Simpsons, the longest-running comedy in TV history, and the late night animated block
Animation Domination.
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