HBO Max Returns To San Diego With Fan Experiences For LANTERNS And STUART FAILS TO SAVE THE UNIVERSE

HBO Max returns to San Diego this summer with a lineup of experiential activations, screenings, and talent panels celebrating new and returning series, including STUART FAILS TO SAVE THE UNIVERSE, from Warner Bros. Television (debuts July 23) and LANTERNS, from DC Studios and Warner Bros. Television (debuts August 16). Additionally, fans of HBO Original series HOUSE OF THE DRAGON will have the opportunity to attend a special advance screening of episode 6 of the third season.

Kicking off on Thursday, July 23, Max Original comedy series STUART FAILS TO SAVE THE UNIVERSE will invite fans to discover their hero archetypes through a playful, interactive activation set inside Stuart’s “The Comic Center of Pasadena.” By bringing the beloved comic shop fans know and love from THE BIG BANG THEORY, the experience unfolds as a narrative-driven journey through multiple realities, guiding fans through character-driven decisions that offer a deeper introduction to the new series’ humor, heart, and multiversal chaos.

Alliance Authentic debuts at San Diego Comic-Con

ALLIANCE AUTHENTIC + COMIC-CON 2026: THE COLLECTING PLATFORM “FOR A NEW GENERATION” (FORBES) ARRIVES IN SAN DIEGO JULY 23-26

 FULL-SCALE POP-UP AT THE HARD ROCK HOTEL INCLUDES PRESERVED VINYL RECORDS, PLUS FIGURES FROM FUNKO AND HANDMADE BY ROBOTS

STAR WARS COLLECTIBLES AVAILABLE IN STAR WARS PAVILION INCLUDE JAPANESE-EXCLUSIVE SOUNDTRACKS FROM ORIGINAL TRILOGY + MORE

 

AHS SDCC 2026 Activation

 

San Diego Comic-Con attendees can expect promotions for AHS13 to hit the streets of Gaslamp with four specially themed ice cream trucks, as well as the opportunity to pose for photos with Rubber Man (Murder House), Twisty the Clown (Freak Show), the Witch (Coven), among other AHS characters. Ice cream flavors are being offered in tribute to past installments of the series. The trucks will be around on Saturday evening, when fans will be invited to a secret location to experience the 13^th scoop. More information can be found on AHS’ social media channels.

Crunchyroll Heads to San Diego Comic-Con 2026 with Special My Hero Academia Panel

Los Angeles, California (July 9, 2026) – Crunchyroll, the brand serving anime fandom worldwide, announced its official San Diego Comic-Con programming presence anchored by fan-first celebrations. This year, the global anime leader is channeling its power into a curated booth presence loaded with exclusives and a massive, milestone panel honoring a decade of My Hero Academia.

Head over to Booth #4135 to meet the Goddess of Swords, Teoritta from the hit anime Sentenced to be a Hero currently streaming on Crunchyroll! Leveraging cutting-edge electronics, this industry-first Teoritta Doll delivers lifelike expressions and interactive responses when guests give her a gentle head pat.

Get ready for a can’t-miss panel celebrating a decade of My Hero Academia! Following the emotional finale of the My Hero Academia FINAL SEASON in December 2025 as well as My Hero Academia “MORE” in May 2026—which brought the epic journey of Izuku Midoriya and Class 1-A to its grand conclusion—it’s time to look back at the heroes who changed everything. 

Jada Toys at SDCC 2026

 

Jada Toys is heading to San Diego Comic-Con 2026 with an action-packed lineup of convention exclusives, major product reveals, and special guest appearances collectors won't want to miss. From July 22–26 , fans can visit Jada at Booth #4049 for exclusive products, first looks at upcoming releases, and exciting announcements spanning some of entertainment's most iconic franchises.

DC UNVEILS LINEUP FOR SDCC 2026

 

[Burbank, CA] DC today announced its fan activations for Comic-Con International: San Diego (SDCC), centered around its expanded DC Booth (#4544) on the convention floor from Wednesday, July 22 through Sunday, July 26.

In 2026, DC continues its annual decade‑by‑decade celebration of its publishing legacy by spotlighting the 1950s. Following last year's celebration of DC's earliest publishing era, the 2026 DC Booth turns its attention to an era of reinvention, experimentation, and imagination that helped shape the future of DC Comics. As DC marches toward its 100th anniversary, this year’s booth honors a transformative decade that introduced bold new heroes, groundbreaking ideas, and creative storytelling that continues to inspire generations of fans.

The 1950s marked a creative turning point for DC. Showcase #4 introduced Barry Allen and helped usher in the Silver Age of comics. Action Comics #252 debuted Supergirl, Action Comics #241 revealed Superman’s Fortress of Solitude, and Showcase #22 reimagined Green Lantern with Hal Jordan. Beyond superheroes, the 1950s saw DC expand into science fiction, mystery, romance, Westerns, humor, and suspense, reflecting a period of extraordinary creative growth and experimentation.

The 2026 DC Booth brings this era to life with art, activations, and experiences inspired by one of the most influential periods in DC history, including a celebration of MAD Magazine, which debuted in 1952 and helped redefine satire for generations. Under the guidance of Harvey Kurtzman and the legendary “Usual Gang of Idiots,” MAD offered readers a sharp, hilarious lens on entertainment, politics, and popular culture, leaving a lasting mark on generations of creators and fans. Fans can visit the booth’s 1950s‑inspired Daily Planet newsstand and pick up a free MAD Magazine #1 facsimile, complete with classic ads pulled from DC’s archives and a Daily Planet blank back cover designed for creator signatures.

Prime Video Announces 2026 San Diego Comic-Con Panels

 

 

CULVER CITY, California—July 9, 2025—Prime Video today announced its 2026 San Diego Comic-Con lineup with beloved returning series including The Lord of the Rings: The Rings of Power and Batman: Caped Crusader, with Reacher and Neagley joining forces for their SDCC debut, and iconic IP reimagined with Carrie and Blade Runner 2099 taking the stage. These panels will surprise and delight fans with breaking news, exclusive content, and special previews.

Nintendo at SDCC 2026

 

Nintendo is bringing new games and new ways to play to this year’s San Diego Comic-Con, where attendees will be among the first in the U.S. to try the newly announced active game Nintendo Switch Sports Resort for the Nintendo Switch 2 system and step into the treasure-hunting action-adventure game Splatoon Raiders. Together, these experiences invite guests to move, explore colorful worlds, and have fun playing together. Throughout the convention center and downtown San Diego, Nintendo will also host friendly competitions, solo challenges, and surprises activities, giving attendees even more opportunities to join the fun.

Playstation at SDCC 2026

Playstation announced their panels and activities for SDCC. You can expect 3 panels and multiple activities throughout the show. See more below. 

Panels :

Marvel's Wolverine - Deep Cut 

Thursday, July 23, 2026 
11:15 AM – 12:00 PM PT 
Room: Hall H

We’re not just scratching the surface; we’re cutting through it. Insomniac Games’ Creative Director Marcus Smith, Game Director Mike Daly, Narrative Director Walt Williams, and Sr. Project Director Jess Reiner-Reed are joined by actors Liam McIntyre (Wolverine) and Krizia Bajos (Jean Grey), along with Executive Producer Eric Monacelli from Marvel Games to unveil exciting new details from the highly anticipated Marvel’s Wolverine, releasing on September 15 on PlayStation 5 consoles. Moderated by media personality, Naomi Kyle, the panel will offer a behind-the-scenes look into the game’s story, characters, and exclusive never-before-seen content.  

TAMASHII NATIONS Returns to SDCC 2026

Bandai Namco’s TAMASHII NATIONS returns to San Diego for Comic-Con® 2026 with an exciting lineup of Event Exclusive collectibles from Dragon Ball and Naruto, plus a wide selection of figures available at Booth #3329.

This year, Event Exclusives will be available for advance purchase through PREMIUM BANDAI US with on-site pickup at San Diego Comic-Con® 2026.

Attendees who successfully place an Event Pick-Up order will receive a confirmation email containing a QR code to redeem their purchase at the TAMASHII NATIONS booth during the event.

Event Pick-Up orders are the only guaranteed method of securing Event Exclusive items during SDCC® 2026.

LUCAS MUSEUM OF NARRATIVE ART OFFERS SDCC FANS FIRST LOOK

Lucas Museum of Narrative Art First Look at SDCC: 

Seth Green, Matthew Senreich, Jim Lee, Ryan Linkof, and Keke Palmer Will Deep Dive into Narrative Art In Anticipation of the Museum's September Opening 

 

Limited-Edition Merch to Be Available at Lucas Museum Booth

 

Ahead of its highly anticipated grand opening in Los Angeles on September 22, 2026, the Lucas Museum of Narrative Art heads back to San Diego Comic-Con with an exclusive sneak peek inside the museum and at upcoming content and film programming with Ryan Linkof, Seth Green, Matthew Senreich, Jim Lee and Keke Palmer. The museum will also have a presence on the exhibition floor, offering new collectible merchandise available for the first time. 

Icon Heroes KB Toys Toy Soldier 80th Anniversary Gold Enamel Pin

Icon Heroes is proud to celebrate the 80th anniversary of KB Toys with the release of the KB Toys 80th Anniversary Gold Toy Soldier Pin, available exclusively at San Diego Comic-Con.

Symbiote Studios Reveals In-Booth Transformers Voice Actor Signing Event for San Diego Comic-Con 2026

Symbiote Studios Reveals In-Booth Transformers Voice Actor Signing Event for San Diego Comic-Con 2026

Symbiote Studios, the global leader in original and licensed plush toys, has revealed even more exciting plans for the upcoming San Diego Comic-Con taking place July 22-26. This year their booth (#5629) will be focused on Transformers and will feature their largest-ever assortment of officially licensed plush toys, headlined by their show exclusive Grimlock G2 plush toy. The Symbiote Studios booth will also host a special meet and greet event featuring two well-known Transformers voice actors, as well as the return of the fan-favorite Catnip Bravo Rock-Paper-Scissors competitions. A new trailer has also been released today, highlighting Symbiote Studios’ offerings at San Diego Comic-Con.

New Gundam Anime Series to Debut at SDCC 2026 Panel

 

Gundam is landing at San Diego Comic-Con (SDCC) 2026. Bandai Namco Filmworks Inc. will unveil a brand-new Gundam anime series at the "GUNDAM Showcase 2026 – Unveil the Next Gundam" panel, backed by a dedicated booth featuring the upcoming Gundam anime, GUNDAM ROGUE ORBIT, a video game title just announced in June, and a free GUNPLA building workshop on the show floor. Exclusive giveaways await both panel and booth attendees.

Bruce Dickinson (Iron Maiden) Appearing at SDCC 2026

BRUCE DICKINSON AND Z2 RETURN WITH THE MANDRAKE PROJECT: YEAR TWO

The next volume in Dickinson’s phantasmagoric epic contains the next four chapters of the saga, interviews with Bruce Dickinson

APPEARING AT SAN DIEGO COMIC-CON 2026